BrandingCalendar June 2nd. Plan your marketing
calendar around holidays and more.
My son’s birthday is on June 2nd, so to me
that’s a worldwide holiday! And that gives me an idea. You probably have kids
yourself or nieces and nephews. If not, you know of someone from school, your
next door neighbor who always crosses your lawn to shortcut his or her trip to
and from school, church or wherever. My point is, you can honor this person or
persons as your own personal “holiday”. Create a “Son Day” or “Daughter Day” or
whatever. “It’s my son’s birthday and he’s
chosen everything in the store to be on sale; for one day only”. If you can’t
think of anything, ask your son!
Today is also National Bubba Day. Today is the day to
honor anybody named or called Bubba. Calling somebody Bubba can be positive as
with an affectionate nickname; or on occasion not so affectionate. Either way,
to fit the bill and to be regarded today, your name can be officially, or
casually "Bubba"; but all in good fun for sure. Take on the name
"Bubba" for simply the day, or longer assuming you like it. In marketing
you could give a discount for everyone coming into your place or on your
website that has the name Bubba. You could create one of those standup paintings
with the faces cut out titled “Bubba for a day” and take pictures.
National Rocky Road Day is all about eating ice
cream...... explicitly Rocky Road.
Invite people into your store to make their own Rocky
Road Ice Cream. Provide nuts (almonds and/or pecans), mini marshmallows, and
chunks of semisweet chocolate in prepacked serving sizes for people to add to
vanilla ice cream. Promote this for only a set time at your place of business. Hand
out imprinted ice-cream scoops (one to a family) so they’ll remember this day
(and your business) every time they dish up ice cream at home.
Six months from today: December
2, 2022
Three months from today: September
2, 2022
One month from today: July
2, 2022
Be sure to share your ideas as how you've used this in your marketing in the comments below.
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